Tuesday, 13 December 2011

Website Development

When constructing our website, we have gone through a variety of changes and layouts. The main reasons to why we have changed it a couple of times is because of the constructive comments we have been receiving from our teacher and peers in the classroom:

Rough draft: (Focusing on the content/titles and parts of the website to be included)
Lauren and I constructed a brainstorm to generate ideas and guidelines to start constructing our website. We tried to cover as many features to be included within the website as possible and did a quick sketch of a possible layout of the home page/first view.
Final draft:

First Website Design:
We both (Lauren and I) constructed this particular style around what we thought would be suitable format/theme around the style of the video, including dark/black colours and orange/warm shades (to reflect the colours reflected in video and photographs we'd taken on the photo-shoot).
We used references such as Pixie Lott and Florence and the Machines website as a guide for what was necessary to include, such as style, features: Music players, slideshows... and appropriate page titles such as Home, Gallery, Contact... and so on.
The reason we changed it is because we received a comment along the lines of it looking 'too plain' and was 'missing some character' which didn't effectively relate to the style and we were trying to achieve for our music artist. In this case, we decided to approach the website style/layout in a different way.


Second Website Design:
When receiving the feedback and when we decided to change the entire format and style of the website, we tried a different approach by going for a more 'grunge' look. Lauren set up the main layout of the page but used similar features and titles found on the previous website.
After recieving some constructive/critical feedback based on 'the style of website not suiting the image of the artist, song or music video' and that we should be aiming for a more 'techno' look, we decided to change the layout, ONCE AGAIN, in order for it to reflect the style of the music and music video!


Third (Current) Website Design:
Whilst looking through a variety of different layouts on Wix, we decided to use a particular layout called 'My lookbook' which we thought was a more visual and creative style website rather than a plain, traditional looking layout. The key things which stood out about this website layout was the modern and arty look to it, especially the titles of the pages; rather than being positioned at the top, they are displayed on the side which makes it look more unique and interesting.

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